Do You Even Influence? Join Renee Buckingham and Chloe Perrett as they talk to content creators, brands, PR agencies and more while pulling back the filter on the business of influencing. In 45-minute episodes, influential names share their top tips and tricks for growing a social media brand as well as insights into their daily routines and the not-so-glamorous elements of the job. It’s not just about social media stars, as Renee and Chloe get juicy with PR professionals, top gamers and entrepreneurs to understand influence in all its forms. We also talk to the managers, lawmakers, rule breakers, possibly even cake makers? and we try to get to the bottom of how this industry works, where it came from and where it’s going.

HOST Renee Buckingham is a vegan entrepreneur, content creator and businesswoman who founded the World Vegan Guide pages (including Sydney and Melbourne) with the aim of making veganism more accessible and approachable for brands, businesses and food lovers. She studied Media and Journalism at UNSW but believes she's learnt more about media from her own business than she did in her degree. Today, Renee produces a hit breakfast radio show, employs a team across her social media brands and also manages social media clients.
She is passionate about influencers and content creators knowing their worth and getting paid for their work.
Over the last six years, Renee has been on a mission to legitimize the influencer career path and improve industry standards #influence

CO-HOST Chloe is a part-time vegan, natural blonde, witty writer/ comedian and presenter who loves to share stories and enthusiastically influence others with daily shout outs, hot tips and unsolicited recommendations to Brené Brown the sh*t out of your life.

Chloe once wrote a one-woman show called SWEETie (revealing all her dates and airing out dirty laundry) and hasn’t really stopped talking since. She spends her weekly grind hours facilitating career and confidence building workshops for disabled Australians and hitting up the streets of Melbourne as a radio street teamer - she really just loves to have a good chat!

Chloe’s passion to connect and share stories with strangers far and wide goes beyond her own small Fitzroy North courtyard /iPhone 13 - she loves nothing more than connecting with new friends online, taking photo’s of every meal she eats, going to the gym for a selfie, and attempting to succeed at every latest trend, including TikTok (which terrifies her more than rollercoasters)

OUR STORY
Chloe and Renee grew up in Newcastle, went to the same High school, kissed the same boys, shopped at the same mall but somehow never knew each other.

It wasn’t until they both had individually lived in Sydney, moved to Melbourne and lived through the worlds longest lockdown that they realised they were neighbours and actually had a whole lot in common.

Renee had previously been hosting Do you Even Influence? with her brother, James until Chloe slid into her Dm’s and said “You and I are a vibe the world cannot deny”

They decided a podcast would be a great opportunity to shed light on an underrepresented and undervalued community of content professionals and take this conversation to those in the industry. Renee had always heard the advice that you shouldn’t start a podcast unless it’s something you lose sleep over it. So here we are.

They both love cats and randomly breaking into dance for no reason.